Ecommerce Knowledge Base

Online In-Store Blend for the Ultimate Customer Experience

Posted on: November 5th, 2012 - Written by: John Blomberg

CIO Magazine’s cover article for November 1st’s issue, “Click & Mortar,” inspired within me some thoughts about this trend’s relationship to custom application development. First of all, “Click & Mortar” is quite a lengthy piece that is focused on how online and offline retail is coming together for the purpose of “retaining customers and reclaiming [...]

User Preferences Take the Lead

Posted on: September 24th, 2012 - Written by: John Blomberg

In a January issue of Dr. Dobb’s Journal, Andrew Binstock enlightens readers to his thoughts on the most profound change that has occurred in the way software is built. We’ve reversed the thought process from a development focused one to a process that gives the user the center of attention. Initially, this reversal in focus [...]

Must-Have Social Media Outlets for the DIY Marketer

Posted on: July 23rd, 2012 - Written by: Nikita Minter

Here are some ways you can enhance your online presence.  Most are available free of charge and don’t require too much technical knowledge to implement into your strategy, though a little understanding may help.  These usually require nothing more than smart use of relevant keywords, a little bit of daily activity, and patience. Facebook Use [...]

SEO Dissected

Posted on: May 15th, 2012 - Written by: Day Dosch

SEO. You hear it all the time. You know you need it. But what is it really? First, SEO stands for Search Engine Optimization and simply put, means making your site better for the Search Engines. (for example, Google, Bing, etc.) When it comes to your online presence, search engines can make you or break [...]

DIY – Using Facebook For Your Business

Posted on: April 6th, 2012 - Written by: Deana Hicks

How to Use Facebook For Your Business – Ebook This is an introductory guide to using Facebook for your business. I’m sure by now you all are aware of the impact that social media has and the outlet that is offers for reaching your audience. We’ve recommended a PDF guide offered by hubspot.com that can [...]

DIY – Using Twitter For Your Business

Posted on: April 6th, 2012 - Written by: Deana Hicks

Ebook – How to use twitter for your business. We’re seeing a shift in marketing from the businesses to the consumer. These days they want to find the information on their own, and this is where twitter is making an impact in regards to reaching customers. This Ebook will discusses how to build campaigns utilizing [...]

DIY – Using Linkedin For Your Business

Posted on: April 6th, 2012 - Written by: Deana Hicks

Ebook – How to Generate Leads Using LinkedIn LinkedIn is a powerful, more professional, social networking platform filled with opportunities for you to grow your business and generate leads. The platform can be used to sell your services/business directly and indirectly. Aside from that linkedin has a very valuable knowledge base through groups, applications, job [...]

3D Secure and Verified by Visa Prevent Cyber Criminals

Posted on: February 29th, 2012 - Written by: Day Dosch

Verified by Visa and 3D Secure for Etailers AspDotNetStorefront supports our etailer merchants with proven – and preferred – fraud protection products Online sales on November 28, 2011 – Cyber Monday – topped $1.25 billion making that day the biggest online spending day in history. With an increase of 22% over last year, online shopping will [...]

The Google Algorithm Changes Again

Posted on: January 18th, 2012 - Written by: Day Dosch

How are you supposed to keep up with the Google Algorithm Changes? Blogs are tremendous resources in keeping up with Google’s changes: www.dailyblogtips.com and www.searchengineland.com are two good examples. For more on the recent changes: First of all, keep in mind that when we talk about changes in Google’s algorithm, we are talking about big ones, like the [...]

Quick Guide to Ecommerce Websites

Posted on: January 11th, 2012 - Written by: Day Dosch

Ecommerce is not a decision to make quickly or without details. Unlike a static website, an ecommerce website must be able to interact with the visitor. Here’s a quick guide to ecommerce websites. Seven major areas to consider when creating ecommerce websites: Traffic: Getting users to come to your ecommerce website. Marketing: The management and presentation [...]